Blog #1— Dee Thompson
Darcy Fay
In today’s Content Strategies class, we listened to an interview between our Professor and Dee Thompson. Dee Thompson is the creator of her blog, A Dash of Dee. In her blog, she discusses numerous subjects and topics that interest her. Her interview interested me a lot. She mentioned that she decided to rebrand after a few years from a blog that exclusively talked about makeup, to one where she had a little more freedom to discuss other interests.
I find it very interesting that there is such a career where people can make a living sharing their opinions. In her interview, Dee informs us of how she can make an income. This includes working with brands to review products This is one of the best ways to make money through blogs, however, it does come with challenges. “Do things that speak to you” says Dee as she explains that passing on some collaborations is okay to keep authenticity in your site. If there is a product that you don’t enjoy, then don’t post about it.
This career path to me is very interesting to me. Not only are you in control of your site creatively, but you are also in full control on the business end. I believe this would make it extremely difficult to deny some brand collaborations as you may want the money that comes along with it. Having these conflicting angles of creativity and business would be difficult. However, the point of a blog is to share YOUR opinions and that is what people are coming to read about. Therefore, keeping the relationship between you and the reader authentic is extremely important. It is also important to love what you are putting out before it gets out. Being proud of what you put out is important and your readers will know the difference.
This week’s lecture was very interesting and I can’t wait for more.